Brisbane Favours the Bold 2024

Visit Brisbane.

Embrace the unexpected.

Content Lion and VML collaborated closely on the 'Favours the Bold' Brisbane Tourism Campaign. Embracing luxury at opulent 5-star urban hotels and serene hinterland retreats, indulging in culinary delights at acclaimed restaurants, or enjoying a rendezvous at rooftop bars overlooking the Brisbane River and city skyline were all part of the experience. From exploring expansive vineyards via helicopter to immersing oneself in World Heritage-listed rainforests, our mission was to showcase the premier experiences and destinations Brisbane has to offer. Whether it's embarking on tropical island adventures or unwinding in the pristine waters of Moreton Bay, there's something bold and exhilarating awaiting you in Brisbane.

Start planning your Brisbane getaway today and discover why the city favours the bold.

Brisbane Favours the Bold 2024

Companies we've worked with.

GPT Group
Tourism QLD
Stone and Wood
Brisbane City Council
Blackbough Swim
Mercedes Benz
Lululemon
Howard Smith Wharves
Cavcorp
Lorna Jane
Dexus
Mirvac
Felons
Spyre Group